XRI - Zimbabwe based Market Research Agency
The Lounge
Where Consumers & Brands Meet
Welcome to The Lounge - the place where consumers and brands meet.
The Lounge is an online community where you meet like-minded people in a place where you can freely express your frank and honest views.
Many brands are keen to better understand what you think and how you feel. Brands want to listen to your opinions and encourage you to have a say about new concepts and marketing ideas. Organisations want to learn from you and to be challenged. That's how they find out what people care about the most and what they need to focus on.
At The Lounge, we like rewarding you for your time and effort, but we also want to make a difference in the world. We are committed to helping make it a better place for everyone and everything.
Brand Research
New Product Development
International Research
How can you help?
The Lounge is our online community which has been designed to be a user friendly and rewarding experience for all participants. It's a place where the public shares views or comes together to influence brands decision making.
At The Lounge we believe it's not just about earning incentives, we go further by providing you with better rewards. That's why we now offer regular free cash prize draws for every active member! We will now be running an annual competition where you can see our top participants on our website. More details can be found here.
There are numerous ways you can do to make a difference in The Lounge:
Online Surveys
Our surveys are simple and easy to complete and participating ensures you remain a member of our community. You will be able to watch unseen TV ads and other videos, review new concepts and products, help design packaging, even have a say in companies logos and other branding elements, and many other activities!
The typical online survey takes between 5 and 10 minutes to complete but can go up to 20 or 25 minutes.
Other Research Activities
We also have a wide range of other research methodologies. This includes depth interviews (one-to-one sessions) and focus groups (6+ participants sessions). Importantly, these are open, friendly conversations with our Qualitative Research experts who have 80 years combined experience in hosting and moderating.
Lets have a chat
If you are curious to know more about how we could work together, or how our insights can grow your business, then please give call us on +263 7 72219600 or use the contact button below.
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Expert Research Insights
XRI
Head Office (Harare)
832 New Adylinn, Westgate
Harare, Zimbabwe
What We Do
Quantitative Research
Qualitative Research
Market Research
Brand Research
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